Vanmoof, a Dutch bicycle manufacturer, faced a significant problem: their bikes were often damaged during delivery, which was a costly issue given that most of their sales occurred online. They needed a creative solution, and they found one in an unexpected place.
Vanmoof discovered that the boxes used to ship their bicycles were similar in size to those used for large flat-screen TVs. Unlike bicycles, TVs rarely arrived damaged. So, the company decided to print a graphic of a flatscreen TV on the side of their bike boxes. The result? An 80% reduction in damaged goods!
We treat things with greater care when we perceive them as valuable. Genesis 1:27 reminds us, "God created human beings in his own image. In the image of God he created them; male and female he created them" (NLT). When we understand that every person bears the image of God, we begin to see each individual as precious in his sight. God values humanity so much that he sent his Son, Jesus, to redeem us. This profound truth compels us to treat others with the utmost care and respect.
How do you value the people around you? What worth do you place on human life? How do you recognize the eternal value and infinite worth of human beings who are created in the image of God?
Flourishing Life 
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